Where does the buck stop? At the company Board of Directors. Ask a simple question at the next board meeting. Has AI been used in any company project? Building an Artificial Intelligence (AI) plan for your business is essential to stay competitive and future-proof your operations. Developing an AI plan helps businesses capitalise on opportunities and stay ahead in a rapidly evolving market.

Generative AI like ChatGPT will have an impact on platforms, merchants and consumers but what does it mean for the future of eCommerce.